![]() Everyone who is participating now is really getting in on the ground floor."īy using the blockchain, Richardson says, Dapper overcomes a big challenge with digital assets, which is the ease of copying them infinite times with almost no friction. "If you think about what the rookie cards today will be worth in the future, especially the ones from this point of the product. "We think it could be a 100-year product," said Tedman from Dapper Labs. And just imagine what a rare Michael Jordan rookie highlight NFT would sell for in 30 years. The bet for traders is that in 2051, a LeBron James NFT could be worth what a 1952 Topps Mickey Mantle card is worth today - one of those rare cards recently sold for $5.2 million. "So if enough people wanted that same Zion Williamson highlight, that NFT, and bidding on it they got up to $100,000, that's supply and demand. "Leave it to Mark Cuban to frame it in a good, sensible, easy-to-understand way," said Richardson, also SVP of strategy at Mercury Intermedia. "And the value is still set by the same laws of supply and demand," he wrote in January. One is currently listed for over $240,000.ĭallas Mavericks owner Mark Cuban has compared Top Shot to the old-school model of trading cards, where consumers can have fun trading and collecting scarce items – only with no risk of damage or theft. Some NFTs feature highlights in different angles and digital artwork. The NBA licenses the reels to Dapper Laps, which digitizes the footage, making a limited amount to create scarcity. The NBA did not make an official avaiable to comment for this story, but Richardson, who was once head of publishing at the National Football League, says the league can solicit 10% to 15% of sales from a company leveraging their intellectual property. Top Shots emerged from a licensing agreement the NBA and its players' union made with Dapper Labs in 2019. Personal Loans for 670 Credit Score or Lower Personal Loans for 580 Credit Score or Lower Best Debt Consolidation Loans for Bad Credit
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